General Session Speaker

Prosper Forum

2024 Prosper Forum General Session Speaker

Cynthia “Cynt”
Marshall,
CEO of the Dallas Mavericks and President & CEO, Marshalling Resources ConsultingRetired AT&T Executive and Author

CEO of the Dallas Mavericks and President & CEO, Marshalling Resources Consulting Retired AT&T Executive and Author

Cynt Marshall has been a dynamic force for inclusion and diversity within the Mavericks organization and over a 36-year career at AT&T. When Cynt was hired as the CEO of the Mavs in March 2018, she set her sights on a culture transformation. Her vision was for the Mavericks organization to become the NBA standard for inclusion and diversity. Cynt brought transparency, trust and her values-based leadership style that evolved the company culture in her first 100 days. The Dallas Mavericks have twice received the NBA’s Inclusion Leadership award.

Prior to her joining the Mavs, Cynt founded Marshalling Resources, a consulting firm specializing in Leadership, Diversity & Inclusion, Culture Transformation and overall optimization of people resources. Upon the company naming its first Chief Inclusion Officer in June 2017, Cynt worked with The Dow Chemical Company to develop and implement a strategy for institutionalizing an inclusive culture. Dow was named to DiversityInc’s Top 50 list in 2018 and every year since, claiming the number 7 spot in 2023.The company is also now recognized on Fortune’s Great Place to Work lists.

Cynt’s notoriety began many years ago as a young Officer at AT&T and grew exponentially when she served as Senior Vice President Ð Human Resources & Chief Diversity Officer at AT&T. There she was responsible for identifying and developing leaders, aligning employees with the company’s vision and priorities, overseeing major business unit HR support, developing and executing the company’s diversity, equity and inclusion strategy and skills transformation initiatives. Cynt led the team that created a world class Diversity and Inclusion culture, landing AT&T in the top 3 on Diversity Inc’s 2017 Top 50 list of companies. She also spearheaded the work that for the first time placed AT&T on Fortune’s 100 Best Companies to Work For list in 2017, one of only two Fortune 50 companies.

Before her SVP-Human Resources and Chief Diversity Office roles, Cynt served as President-AT&T North Carolina where she became the first African-American chair of the North Carolina State Chamber of Commerce. Prior to her North Carolina appointment, Cynt held a variety of executive line and staff, technical and non-technical positions at AT&T and its predecessor companies.

Widely recognized for her visionary leadership and ability to get things done Cynt is the recipient of several honors and awards, including the 2022 Dallas Holocaust and Human Rights Upstander award. In 2021, Forbes named Cynt one of 15 of the world’s most inspiring female leaders, Dallas WISE (Women In Sports and Events) honored her with the inaugural Women of Inspiration award, The Women’s Forum of New York bestowed the Elly award, and Texas Women’s University recognized Cynt with the Virginia Chandler Dyke Leadership award. Cynt received the 2020 Girl Scouts of America Lifetime Achievement award and was touted as one of Adweek’s 30 Most Powerful Women in Sports. In 2019, Cynt was honored with the Women of Power Legacy Award by Black Enterprise and was the recipient of the National ATHENA¨

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